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English actor and singer, Idris Elba is reportedly interested in acquiring the United Kingdom broadcaster Channel 4 looking to put forward a £1 billion (approximately $1.2 billion USD) bid.
According to reports, the actor is speaking with Marc Boyan, founder and CEO of marketing and communications collective The Miroma Group, for the bid. Variety adds that Channel 4 declined to comment and a statement from Elba’s team has not been released as of writing.
Channel 4 will be sold in an attempt to compete with big international streamers such as Netflix and Amazon’s Prime Video.
British politician Nadine Dorries previously stated that the sale plans
“will revamp decades-old laws to help our public service broadcasters compete in the internet age and usher in a new golden age for British TV and radio.”