Instagram is experimenting with turning all video posts into Reels.
According to a notice from the Meta-owned company shared by social media consultant Matt Navarra, Instagram will allow users to enhance all video content with music, effects and various editing tools before sharing clips as Reels.
Within the update, videos posted to public accounts can be discovered by anyone on the app, and anyone can use original audio from public Reels to create their own content.
Moreover, anyone can create a remix with a public account’s Reel and download it for inclusion in their remix. Users can disable remixes in settings or toggle off the option for individual videos.
It is not known how this will affect the already, posted video content.